How Focus on Digital Marketing can change your brand image

“Digital marketing” is a phrase commonly heard in present times. It is possible that this term is being thrown around carelessly, without much thought or understanding of it. However, as a business owner in the digital age, it pays to know more about the importance of digital marketing.   Digital marketing originates from the concept […]

Social Media, a pioneer in the Digital Industry.

Social media has become prominent in the 21st century. Companies are persistently looking for ways to utilise this new platform within their marketing strategies to increase business growth. Since social media is a networking and communication platform, it is important for companies to create a voice to humanise the business and maintain foot traffic. Although […]

Recession v/s Digital Marketing 

A recession is looming in the UK, and not just because at the beginning of this year the US National Bureau of Economic Research declared that the US had officially entered an economic recession.   According to a VAB report based on metrics from Dentsu, GroupM, Magna, and Zenith, 2022 ad spend growth in the […]

Don’t treat SEO as an after-thought

It’s becoming far more difficult to rank organically on Google search results as more and more people are competing for the top spot. SEO stands for Search Engine Optimisation, and it’s the ticket to ranking on Google. Thousands of websites are fighting to make it to Google’s top rank. But that doesn’t mean you can’t […]

Blog on Voice Search Optimization will be a Priority

Voice search is rapidly becoming one of the most popular ways for people to find information on the internet. As more and more people use devices like Google Home, Amazon Echo, and Siri to search for information, it’s becoming increasingly important for businesses to optimize their content for voice search. In this blog post, we’ll […]

Top four e-commerce platforms that are trending in 2023

In the digital age, more and more businesses are moving their operations online. The e-commerce industry is rapidly growing, with sales expected to reach $6.54 trillion by 2023. With this growth, e-commerce platforms have become an essential tool for businesses to create and manage their online stores. In this blog, we will take a look […]

Blog on social media will remain a key distribution channel

In today’s digital age, social media has become an integral part of our daily lives. From connecting with friends and family to keeping up-to-date with the latest news and trends, social media platforms offer endless possibilities for communication and engagement. But did you know that social media is also a powerful tool for businesses looking […]